Do you know these design methods of exhibition hall lighting?

The lighting design of the exhibition hall is divided into direct lighting, local lighting, background lighting, decorative lighting, etc. by using light and dark, distance, height, shape, contrast, angle, light and color combination, it creates a colorf
From:SEEPOSH—Connie
 The lighting design of the exhibition hall is divided into direct lighting, local lighting, background lighting, decorative lighting, etc. by using light and dark, distance, height, shape, contrast, angle, light and color combination, it creates a colorful atmosphere and enriches the exhibition space. Color gradients enhance attractiveness and attractiveness.



(1) Light environment concept
In terms of form, the shape of light can be divided into three categories: point light, line light and surface light. Reasonable and appropriate collocation of points, lines and surfaces is a necessary condition to meet the needs and create an aesthetic feeling. The main contents of the light environment design of the exhibition hall are to conceive the light environment, determine the lighting mode and select the lighting facilities.

 The selection of lighting fixtures in the exhibition hall shall consider the limitation of glare and the improvement of efficiency. On the one hand, from the perspective of color requirements, it is appropriate to choose a comfortable lighting color temperature when the lighting level is moderate. Try to use a cold light source. The light source is required to have high color rendering (above ra90) and it is better not to have ultraviolet rays to truly reproduce the natural color of the product. On the other hand, the display mode of "charm" should be properly used to create some color differences and create spaces with different emotional atmosphere. The display atmosphere cannot be separated from light and color. Generally, the light source with low color temperature is relatively warm, which will produce a warm and upward feeling. As the color temperature rises, the light source gradually turns from warm to cold, producing a cool and light feeling. Using this color temperature change law and the function of cold and warm symbols, we can create a variety of display atmosphere. If the high color temperature light source is used in the basic lighting, it will create a gloomy atmosphere, otherwise it will produce a heavy feeling. The lighting designer must control the scale. Of course, the trick of exhibition hall lighting is more to adjust the brightness. Control the distance between the lighting fixtures in the exhibition hall and the products to ensure that each angle is soft and avoid glare, glare or scattering reflection.


(2) Lighting treatment of functional area of exhibition hall
Whether it is a theme hall, a concept store or a large exhibition hall, the exhibition hall can be divided into image wall and service desk, brand strength display area, model room display area, general display material selection area, engineering discussion area, product display and other functions. The lighting requirements of different areas also vary greatly.

The image wall of the exhibition hall and the service desk (cashier) are required to display the enterprise brand and have good guiding functions to meet the needs of filling in documents and cash settlement. This area is usually represented by accent lighting. The illuminance of the wall is generally controlled at about 1500lx. The service desk should be conspicuous and the brightness should not be too low. The feeling of front desk staff working in this environment for a long time should also be considered.
The product display area is the main area to display the product style, color and texture. Generally, ceiling spotlight is adopted, and single lighting mode is adopted from top to bottom. The LED dark groove light bar can be properly installed on the exhibition rack, which can not only eliminate the shadow, but also lengthen the space of the stretcher. The product display shall be consistent in color to avoid "non congenital" color difference caused by uneven illumination, and the illuminance shall be controlled at about 1000lx. According to the industry survey, lighting can effectively improve the popularity of exhibits by 30% ~ 50%.

 The focus of the negotiation area is to create a relaxed and comfortable communication atmosphere. The brightness and color temperature of lighting should not be too high, so as to avoid burning, dazzling or unfriendly indifference. Generally, low-temperature light strips are used as dark groove light strips, and the background through secondary reflection can meet the needs of daily management. It is best to select anti glare lamps with strong decoration and hang them according to the style characteristics of the whole exhibition hall. A method of clearly illuminating facial expressions without affecting comfort.


(3) Color design of exhibition hall
Color is one of the important factors of visual beauty. When people observe an object, the first visual reaction is color. In the first 20 seconds of the first eye, people's eyes focus about 80% on color, while only 20% on shape.
Color is the most intuitive and easily influenced design factor in people's psychology. The colors of the exhibition hall have obvious differences in the visual and psychological attraction of visitors. Color design is another difficult aspect of the exhibition hall space. There are great differences in the symbolic meaning and preference of color in different regions, different nationalities and different cultural traditions. Therefore, the color design of the exhibition hall space should be scientifically and reasonably designed according to the location of the exhibition hall, the nature of the exhibition hall, and the characteristics of the visitors, especially the target audience.

 "The feeling of color is the most popular form of general beauty", and color contains profound aesthetic significance. The color selection is the selection of the theme, characteristics and requirements of the exhibition hall. Red is usually used for celebrations to express joy. For example, the China Pavilion of the 2010 Shanghai World Expo uses seven different red design pavilions, forming China's unique architectural style; Green is often used in environmental protection and postal exhibitions to express peace and security; Orange, yellow and other warm colors are often used in food exhibitions, making people feel appetizing and delicious; In commercial exhibition activities, the overall tone is mostly neutral or soft, and gray highlights the exhibits; The display of scientific and technological products is happy to use blue, giving people a magical and rational feeling.
 Color is one of the important design contents of exhibition hall design. Basically uniform or similar colors in the exhibition hall will affect or determine the overall style of the exhibition hall. The bright colors of some exhibition halls can highlight the important position of the exhibits, and the coordination of the colors of various parts can also set off the environmental atmosphere of the exhibition halls.

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